Introducing...

IT’S HERE! IT’S HERE! I’m so stoked it’s finally here – our Eras Collection has ~launched~ and is ready for ya! It’s been a few months (and months) behind-the-scenes creating, editing, sampling, tweaking. This collection was created for US: the CURowd. The Coming Up Roses Crowd. Each piece was designed with intention to be the perfect comfy-cute addition to your closet, for you to feel elevated and encouraged wherever you’re at in life.

We called it the “Eras Collection” since each piece is a little nod to a different “era” or area of CUR: Coming Up Roses, the THRIVE Podcast, and our Instagram fam! But really, I wanted everything to be fun & fabulous whether you’re already a reader/listener/follower/etc, or you just stumbled upon this post randomly, I want there to be something for you to lovelovelove. So…I hope you like it all as much as I do!

If you’re already in the CURowd, you know what’s up…maybe you got to shop it early already from our text list or via email (text CUROWD to 55444 to join our crew, girl!). If not…WELCOME. I wanted to put everything in one place so that you can see + shop the line, but also so that you can read about some of the heart behind each piece in case that’s of interest. 🙂

First up…

The “in my thriving era” sweatshirt

“This is the softest sweatshirt I own” – Taylor

Welcome to your thriving era! In sage with black embroidery or tan with hot pink, this cozy-cute pullover is perfect for throwing on in the AC or on a chillier summer night. Super soft inside and slightly oversized…I’m in a Medium.

Something probably not really known: when I first started the THRIVE podcast, I was…NOT thriving. Olivia was about a year old, and I was finding myself more often than not in a bit of a victim mindset, playing mommy martyr. I kept waking up in survival mode, and it wasn’t how I wanted to be experiencing life or motherhood. The most uncomfortable thing for me to acknowledge, though, was that there were certain aspects of my circumstances that weren’t nearly as bad in actuality as they were in my head.

I needed an attitude adjustment.

Sometimes you just need to wake up and shake off the survival mode and say you know what? Today I am thriving. Whatever that means today, however that looks today, I’m going to thrive no matter what comes my way. Falling down seven times and standing up eight – that’s being in a thriving era. That’s what makes you strong, that’s what makes you beautiful, that’s what makes you grow!

You’re DECIDING to show up with strength. You’re KNOWING that it’s hard, but that you can do hard things. That you don’t HAVE to do this life but you GET to, and by gosh you’re gonna make it count. You’re in your thriving era.

The THRIVING candle

An incredible, intentional collaboration with State of Being Co.

State of Being Co. creates clean-burning, non-toxic candles harnessing the powerful connection between your sense of smell and memory. While lighting the candle and saying our THRIVING affirmation on the front, your brain will be trained to believe it and commit it to memory, so that in about one week, you won’t even need to say or think anything…you’ll just smell the candle and your brain will do the rest. The science is amazing…and the scent is SO GOOD! We created it completely custom to be both uplifting and grounding, to meet you wherever you’re at and to look beautiful wherever it lives in your home.

Supporting small businesses and uplifting fellow businesswomen is so important to me, so I’m so honored + happy to have teamed up with my friend Beth to make this happen.

Light this candle to remind yourself of your strength and growth, celebrating each moment of your thriving journey.

Scent notes: Bergamot, saffron, sandalwood, musk

The “For God so Lovelovelove the World” hat

A love(lovelove) fest on the front with JESUS – the back is embroidered, too, with “John 3:16” which says: “For God so loved the world that he gave his only Son, that whoever believes in him shall not perish but have eternal life.”

We hope you love(lovelove) this nod to our little lingo that still spreads the Good News to anyone walking behind you! 😉

The “Everything’s Coming Up Roses” tee

Every rose has its thorn. But we have a choice at the end of the day – are we going to focus on the thorns, or focus on the roses?

To me, “everything’s coming up roses” is a beautiful, positive perspective to have in life, without ignoring the hard stuff. Because we all know that real life has real hard stuff. But I believe that everything will work out for your good (hello, Romans 8:28 😉). Even though life can be hard and thorny sometimes, it will come together the way it needs to in the end and good will still be found.

We steer where we stare. So set your sights on what’s right, and make sure you’re putting the most energy and focus on your ROSES and not your thorns. It’s not about pretending the bad stuff doesn’t exist – it’s about choosing to see the flowers first, LOOKING for the flowers first, and valuing them over the thorns.

It’s an important encouragement and necessary reminder that I often need personally, so I hope it helps you, too.

Also, this will be the softest, stretchiest t-shirt in your closet. Pinky promise. 😉 Dress it up with a blazer and trousers for the office, or wear it bumming around the house in your self-tanner…it does all the things! It’s true to size with a relaxed fit – I’m wearing a Medium and it does cover my butt with biker shorts/leggings. And it’s got stretch!

“You’re not wrong, the tee is my new fave!! Wore it yesterday… and today! 😂 Love!!” – Jillian

Included the above iPhone shot to give you a better look at the heathered look…it’s so fun and has the best lived-in vintage tee feel!

Aaaaand voila! That’s it! Inventory is limited, so if you see something you like, snag it! We’ll have orders open this week or until something sells out, so grab your favorites STAT. 😊

THANKYOU for being so sweet + supportive around this fun lil’ launch…I can’t wait to twin with you in our collection!